Traditional or Online Property Search: Which do You Prefer?

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When you plan on buying a property, the very first thing that comes to your mind is where you can find a good and affordable property. Right? Or even ask what real estate company can give you the property that you wanted? Of course, you cannot move on to the next step of your transaction if you don’t know any of these basic queries.

For some repeat homebuyers, they prefer property hunting through online since it is a convenient way to transact a business. However, for some, traditional way of searching for a property is their best bet since they want to avoid possible online real estate scams. But how sure are you that searching a property through traditional or online can give you the right choice?

Generally, both have a pros and cons when it comes to transactions. It can be your best or worst step in starting your investments. Well, if you are one of those people who are planning to purchase, you might as well know what benefits you can have when you choose a traditional or online property search.

Traditional Means

1. Flyers:

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Yes, there are still real estate professionals who give flyers to the people who are interested in buying a property. Basically, what you will see in a flyer is the necessary information about a property in a condensed, visually presentable format.

However, it may not contain the property that you wanted to have, and the discounted properties that they offer may be overdue or would come in a specific term that you first need to comply.

2. Word-of-mouth:

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One of the behavior of most homebuyers is that, they tend to recommend what’s in and what’s not. And if they suggest and/or recommend you a particular property, it means it has a positive outlook. However, just because they like the property, it doesn’t mean that you like it too. Agree?

Unless you both have the same interest and taste when it comes to properties, but one way or another, the recommendation that he/she have may be biased in nature.

3. Newspaper ads:

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Considering the fact that we are already using technologies in watching and/or reading news, newspaper still manages to get a lot of readers. It is known to be a high quality marketing medium for ads, which is why, there are still a lot real estate companies who place an ad in the newspaper.

However, there are certain jargons that most homebuyers don’t understand. There are even times that you just can’t understand what they want to imply to their target customers.

Online Means

1. Google search:

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We can consider this as people’s best friend. Whatever queries that we want to know, we can have the answers right away. For as long as we enter the right keywords like “Makati condo for sale”, there you will have it, hundreds to thousands of answers for you to choose.

But have you ever wondered whether these answers are true or not? There are even results that don’t have the right and relevant information once you click on them.

2. Social media:

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Real estate professionals have the advantages when they put their ads on social media. Considering the fact that there are thousands to billions of users world-wide, people who are interested in purchasing a property will have the chance to notice it.

However, who among you here have a full trust on social media when it comes to the real estate information? Considering the fact that online scammers are already every social media platform, trusting is the very least you can do to avoid these scams.

3. Developer or property website:

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One of the quickest and easiest ways to know about a particular property is to go directly to their official webpage. There you can find information regarding the property that you want to buy. Moreover, you can also see the developer’s construction and inventory updates.


If you are a homebuyer, it is also one of your responsibilities to know whether the information about the property that you are going to purchase don’t have any problems at all. It is definitely a no-no for you to jump into your final decision without any proper thinking and careful planning.